Orignally from Ethiopia, Fahmi is one of the pioneering social media professionals experienced in the creation and management of diverse web communities, content managment and execution of social media strategies on various platforms. While heading a team of community managers and handling social media strategies on the World's Largest Muslim Lifestyle Community - Muxlim.com, Fahmi has brought significant results for the campaigns he managed for Fortune 1000 Companies. He has a demonstrated experience in different digital marketing models while focuses on guiding brands forging strong relationships with their customers through digital and social media.

In cooperation with the University of Wolverhampton - UK, Fahmi will be shortly publishing a highly researched paper on Evaluating the Impact of Social Media in Relationship Marketing which will highly contribute to the lack of academic literature in the new field of Social Media. Additionally, Fahmi's speciality lies on his rich and deep understanding of marketing to the $2 Trillion Global Muslim Market through social media which has been exhibited on the successful campaigns he managed for many mainstream brands in the US, UK, Malaysia and other countries.